Client
Roland Piano

Year
2021

Background
When it comes to playing the piano, every aspiring musician carries a burning ambition and a fervent dream of blossoming into a prominent artist in the near future. However, it seems that the existing range of apps and brands available fails to capitalize on this profound understanding and fails to tap into the potential that lies within each budding pianist.

This potential led us in our approach, emphasizing the growth and potential that lies within each aspiring musician.

Roland Piano Japan Pianistory – Every Virtuoso Started Out Small

In the spring of 2021, I was approached to develop a new identity for Roland's revamped Piano app “Pianistory”. This innovative app offers users the opportunity to record, share, and enhance their musical abilities.

As I worked on the brand concept, I collaborated with the team to create a digital product experience that seamlessly integrates all the features and functions.

Brand Concept

Product Experience

Outdoor

Roland Piano Out Of Home 01

Skills

Brand Identity Design
Creative direction
Creative consultancy
Digital design

Design systems
Experience design
Product development
Ui / Ux


Team

Ux Designer
Ui Designer
Full Stack Developer

Brand Designer
Copywriter
Motion Designer


Credits

Creative Agency
Neverland Amsterdam

Product Design and Development
OWOW Agency

Let’s work together